Differentiation in Legal Delivery—what it means and why it matters

• Singapore Academy of Law—law firm managing partners
• American Bar Association, General Counsel Roundtable—general counsel
• Bucerius (Germany)—international post-graduate law student

This course has been adapted for different audiences. For students, a key element is development of a personal brand and differentiated skillsets. For law firms, it is identifying what they should be doing to provide differentiated service and when to collaborate with other providers. For corporate legal teams, the focus is on which provider source should be engaged in different types of work—a reconsideration of the division of labor.